Instalaciones del centro: ESADE - Facultad de Derecho
Avda Pedralbes, 60-62 Barcelona 08034 Barcelona (España)
Temario del curso
This full-time programme lasts for one academic year and is taught entirely in English at ESADE’s Barcelona Campus. Once all the modules have been successfully completed, the participant obtains the official title of Master in Marketing Management from ESADE. The Master in Marketing Management Programme provides participants with the opportunity to gain professional in-company experience and to learn other languages: business Spanish, French or German. Financial Times (September 2005) “Two ESADE programmes ranked among the top ten universities” ESADE’s Master of Science in Management was placed 6th in the first European ranking of “Masters in Management”(MSc) produced by Britain’s “The Financial Times”. The CEMS Master in International Management (a qualification recognised throughout Europe but which can only be obtained in Spain at ESADE) was ranked 3rd.
The Master in Marketing Management is designed to provide participants with a practical and comprehensive introduction to the latest tendencies in Marketing. With its innovative methodology, aimed at teaching and developing managerial skills, it prepares participants for managing complex projects in all kinds of organisations.
Programme syllabus: The programme is made up of four parts, designed to provide participants with a gradual introduction to the world of marketing management:
- September 06 – December 06: Keys to a Professional Career in Marketing
- January 07: Personal and Professional Development
- February 07 – April 07: Development of a Marketing Profile
